Specificity Inc. announced the renewal of its targeted digital marketing agreement with long-time client Woodhouse Spa of St. Petersburg. Since 2018, Specificity has worked closely with Woodhouse Spa of St.

PET to address their challenge of bringing in spa guests to their new location in the waterfront district of St. Petersburg, Florida. By the end of their first year in 2018 with Specificity, Woodhouse Spa of St.

Pete was seeing an ROI of 405%. The highest ROI they have seen was 1,368%! On average Specificity drives 32% of their physical spa visits.

Specificity has increased their site traffic by 5.57 times. By driving relevant traffic to the Woodhouse Spa of St.PET website, Specificity dropped their bounce rate by 50% and increased their ad click-through rate by an average of 2.76% Woodhouse Spa of St. Peter, stated, "We are extremely pleased with relationship with Specificity and excited to renew targeted marketing program with them.

The results speak for themselves, as have dramatically increased traffic, visits and revenue thanks to Specificity. The results speak for their guests' minds, bodies, and moods for over 20 years! Woodhouse Spas has been committed to caring for their guests' minds, body, and moods for over20 years!

Woodhouse Spas have 83 locations across the U.S. At Woodhouse Spa, every detail, space and experience has been carefully crafted by their masters of Mood Care. From their most indulgent treatment right down to their reflexology rocks - every part of the Woodhouse experience is customized to help curate and care for the mood choose. Specificity narrowly defines their audiences to those who are in the market for spa services, those who show behaviors connected to their ideal client persona, those who have visited competitors, and lastly the tourist population visiting the St.

Pete area! Specificity gets the Woodhouse Spa message of their superior services in front of the people who are most likely to convert into customers! Specificity carries out all aspects of the Woodhouse Spa campaign from strategy and ad creation, to deployment and analytic reporting.

The company deliver ROI reports to Woodhouse Spas to show exactly who Specificity drove to the spa, and the revenue associated with each guest.