SOBR Safe, Inc. Names Steve Beabout to its Board of Directors
August 06, 2020 at 11:05 pm
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SOBR Safe, Inc. announced that it continues to elevate its leadership capabilities with the addition of Steve Beabout to its Board of Directors. With his expertise in mergers and acquisitions, corporate and securities law and public company operations, Steve will play a critical role in SOBR Safe's capital markets and detection technology platform strategies. For nearly 20 years Steve served as General Counsel and a Senior Officer of the cable and satellite network Starz, over which time he was promoted from Vice President to Executive Vice President and Secretary. He was part of the strategic senior management team that grew the business from a relative startup to a multibillion-dollar Nasdaq company. He was responsible for the negotiation of multimillion to billion-dollar contracts with the likes of Universal, Disney, Sony, Comcast, Time-Warner, Netflix and more. He was responsible for all legal aspects of the business, including sales, marketing, studio acquisitions, programing, human resources and general corporate operations. As General Counsel and Secretary he was heavily involved in public company governance. Steve is also an accomplished technology investor, with a focus on potentially disruptive, emerging growth solutions.
SOBR Safe, Inc. is a provider of transdermal alcohol detection solutions. The Company provides non-invasive technology to identify the presence of alcohol in individuals. These technologies are integrated within its data platform, producing statistical and measurable user and business data. It has developed the SOBRsafe software platform for non-invasive alcohol detection and identity verification. Its second device, the wearable wristband SOBRsure, utilizes the same SOBRsafe hardware/software platform. SOBRsure is its transdermal, alcohol-detecting, fitness-style wearable band, contains its SOBRsafe technology for ongoing, real-time alcohol monitoring and GPS tracking. SOBRcheck is its stationary identification and alcohol monitoring product. SOBRcheck enables biometric finger scan to authenticate ID and determine the presence or absence of alcohol. The SOBRcheck product provides the administrator with real-time results, delivered to manage their existing substance abuse policy.