Premium Subscriptions on the Roku Channel Available Starting January 28, 2019
January 28, 2019 at 02:00 pm
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Roku, Inc. announced it will begin rolling out Premium Subscriptions on The Roku Channel later January 28, 2019. All supported devices are expected to receive the update in the coming weeks, beginning with Roku® players and concluding with Roku TV™ models. Premium Subscriptions enables users to browse, trial and subscribe to popular premium entertainment services within The Roku Channel. Users who sign-up for EPIX, SHOWTIME® and STARZ before March 31, 2019, can enjoy a 30-day free trial of those services on The Roku Channel. Additionally, viewing of The Roku Channel directly from within the Roku mobile app is available for iOS devices starting today. The update for Android devices is expected to begin to roll out in mid-February. Users can access 25+ premium partners including: STARZ, SHOWTIME and EPIX, as well as Baeble Music; CollegeHumor’s DROPOUT; CuriosityStream; Fandor Spotlight; FitFusion; The Great Courses Signature Collection; Grokker; Hi-YAH!; Hopster; Lifetime Movie Club; DOX, LOLFlicks, Monsters and Nightmares, Magnolia Selects, and Warriors & Gangsters presented by Magnolia Pictures; MHz Choice; NOGGIN; Shout! Factory TV, Smithsonian Channel Plus; Stingray Karaoke; Tastemade; Viewster Anime; and ZooMoo. More partners are expected be added over time. The Roku Channel provides users access to 10,000+ free, ad-supported movies and TV episodes. With the addition of Premium Subscriptions, users can watch free and premium entertainment in one easy-to-navigate interface, pay a single monthly bill for subscriptions and enjoy simple account management. Customers can start a free trial or subscribe to new Premium Subscriptions with one click using their existing Roku account information once they visit the subscription page. Premium Subscriptions are only viewable within The Roku Channel.
Roku, Inc. operates a television (TV) streaming platform. The Company connects viewers to the streaming content they love, enable content publishers to build and monetize large audiences, and provides advertisers with capabilities to engage consumers. The Companyâs segments include platform and devices. The platform segment is engaged in the sale of digital advertising (including direct and programmatic video advertising, media and entertainment promotional spending, and related services) and streaming services distribution (including subscription and transaction revenue shares, the sale of premium subscriptions, and the sale of branded app buttons on remote controls). The devices segment includes licensing arrangements with service operators and TV brands in addition to sales of streaming players, audio products, smart home products and services. Roku TV models are available in the United States and in select countries through licensing arrangements with TV OEM brands.
ROKU, INC. 
