Dusseldorf, January 23, 2012

Foundation of the Startup Twice Reply

Fast-paced technological developments require media companies to demonstrate an exceptionally high degree of innovation. Especially with the current economic situation in mind, an efficient innovation process throughout the entire value chain is decisive. To offer comprehensive support to media companies facing these challenges, Reply Deutschland founded a startup called "Twice Reply". Reply Deutschland bundles its expertise in the media industry within this company.

The media market is characterized by many structural upheavals: The fast-paced technological developments in digitalization, mobility and media convergence and the resulting fundamental changes in customer expectations require media companies to demonstrate an exceptionally high degree of readiness to change and innovate. Whether or not the innovation process is managed completely and efficiently throughout the entire value chain is decisive for success or failure.

"We see a lot of potential for growth in this field. That is why we decided to found Twice Reply and bundle our industry expertise," said Josef Mago, Chairman of the Board of Reply Deutschland AG.

Georgios Kontargyris will assume the management of Twice Reply. Georgios Kontargyris previously held various positions in the IT service provider Cirquent where he built up the media and telecommunication business. Most recently he held the title of "Managing Director Cirquent UK" and "VP Telecommunications & Media International".

"We offer support in the formulation as well as in the implementation of digital strategies. And we do that from start to finish. From the development of a digital strategy and the creative generation of ideas up to the technical implementation and marketing," said Georgios Kontargyris, Managing Director of Twice Reply GmbH. The company position is defined by the combination of consulting expertise, creativity and technological implementation skills. As a bridge between the functional departments and the IT departments, Twice Reply will offer optimal support for change and innovation projects.

About Reply Deutschland AG

Reply Deutschland is a leading IT service provider which provides consulting, integration and outsourcing services or efficient corporate management. For our innovative, flexible and reliable solutions of the highest quality, we use adaptive and agile IT platforms and extend them with customer-specific components. This makes it possible for customers of Reply Deutschland to differentiate themselves in the market and creates long-term competitive advantages. Furthermore, the customers of Reply Deutschland profit from sound knowledge of the industry and the cooperative partnership. Reply Deutschland is organized as a network of independent and highly-specialized companies. The inclusion in the European-wide IT Reply service provider network gives Reply Deutschland additional access to the knowledge of over 3,000 IT experts. In 2010, Reply had a turnover of over 384 million euros in the main offices in Italy, Germany and the United Kingdom.

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