Promise Co., Ltd.

The Board of Directors of Promise Co., Ltd. approved a resolution on July 15, 2011, to grant stock options as compensation for directors, executive officers and advisers who are treated as executive officers. The issue price of these stock options has been determined today as follows:

1) Name of Stock Options

Third Issue of Promise Stock Options for Compensation

2) Number of Stock Options Issued

939 (50 shares per stock option)

3) Type and Number of Shares to be Issued upon Exercise of Stock Options

46,950 shares of Promise common stock

4) Stock Option Issue Price

612 yen per stock option

5) Amount Paid upon Exercise of Stock Options

The stock options are issued as compensation for directors and executive officers based on the fair value of the options as calculated using the Black-Scholes Model. Consequently, no payment is required when a stock option is received.

(Reference)

For more information about these stock options, please see the July 15, 2011, news release concerning the granting of stock options as compensation for directors and executive officers.

This news release has been translated from the original Japanese document released on August 5, 2011, for reference only.

In the event of any discrepancy between this translated document and the original Japanese document, the original document shall prevail.