Plant Health Care announced its new seed treatment, PHC279, for the prevention and treatment of Asian soybean rust (ASR) has received federal approval for sale in Brazil. The regulatory process in Brazil for agricultural products involves detailed review and approval by three government agencies. The Ministry of Agriculture (MAPA) confirms that a product is effective; the National Health Surveillance Agency (ANVISA) checks for safety to humans in use and in food, while the Brazilian Institute of Environment and Renewable Natural Resources (IBAMA) confirms that products do not pose a threat to the environment. While the time required for registration of conventional pesticides can be six years or more, PHC279 passed through this process with approval from all three agencies in one year. This confirms the Brazilian government's commitment to promoting effective and environmentally friendly products.