Mackmyra Intelligens, the world's first whisky created using AI (artificial intelligence), has won Gold and Best of Category in the prestigious
Together with Microsoft and the Finnish technology consultant Fourkind, Mackmyra has created Mackmyra Intelligens, the world's first whisky developed using artificial intelligence (AI). Mackmyra Intelligens was presented for the first time in
Now Mackmyra Intelligens has been awarded a Gold and has been named Best of Category by the well-regarded
"Innovation has always been a key word for us at Mackmyra. Therefore, it is no coincidence that it was we who created the world's first AI whisky. Now that an incredibly competent jury has awarded it a Gold medal and the Best of Category is great proof that what we are doing is absolutely right, "says
"When we started the project, our goal was to push the boundaries of what's possible with technology but at the same time create something that competes with the world's best products without any gimmicks. That Intelligens has won Gold in a prestigious competition feels great. This really proves that machines can be used to augment experts in very diverse ways and I'm optimistic about what the future holds. " says Jarno Kartela, Principal Machine Learning Partner, Fourkind.
"Creating ideas for truly innovative, new products takes time and effort. It's been a privilege to help augment Mackmyra's human expertise and craftsmanship with our technology in order to generate differentiated products that retain the spirit, look and feel of their brand. We believe in a future where the power and speed of AI is paired with the ingenuity of a person or an organization empowered to break new boundaries, while respecting everyone's right to privacy as well as ethical treatment of data. Congratulations to Mackmyra on leading here."
For more information where to find Mackmyra Intelligens visit Mackmyra.com/intelligens
For more information, please contact:
Lisa Collins Wickman, PR and Marketing Manager,
Phone: +46 (0) 70-291 55 57
E-mail: lisa.collins@mackmyra.se (magnus.dandanell@mackmyra.se)
About Mackmyra
Mackmyra Swedish Whisky is the pioneer and innovator who started the Swedish whisky expedition. The whisky is created with Swedish ingredients, with no additives, and by a climate friendly distillation technique. Mackmyra offers award-winning single malt whiskys, exciting whisky experiences and the opportunity to create your own whisky through a personal 30-liter cask. Welcome to Mackmyra Whisky.
https://news.cision.com/mackmyra-svensk-whisky/r/the-world-s-first-whisky-created-by-ai-wins-gold,c3112197
https://mb.cision.com/Main/411/3112197/1247931.pdf
https://news.cision.com/mackmyra-svensk-whisky/i/ai-medaljer-pressrelease,c2785408
https://news.cision.com/mackmyra-svensk-whisky/i/ai-medaljer-ig,c2785409
https://news.cision.com/mackmyra-svensk-whisky/i/medaljer-fb,c2785410
https://news.cision.com/mackmyra-svensk-whisky/i/intelligens-01,c2785411
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