LXRandCo, Inc. announced that current independent director, Steven Goldsmith, has been appointed President and Chief Executive Officer ('CEO'), with responsibility for all aspects of the company's activities. Mr. Goldsmith, who will report to the Board of Directors, brings to LXRandCo more than 25 years of executive leadership experience in retail, merchandising and marketing across multiple distribution platforms, including retail and wholesale channels, department stores, internet, catalogue and television. The Company also announced that Frederick Mannella, Co-Founder and CEO of LXRandCo, has been appointed Vice-Chair of the Board of Directors and Chief Development Officer.

In the newly created role of CDO, Mr. Mannella will be responsible for LXRandCo's business development activities, including managing relationships with key business partners, growth of the Company's e-commerce and wholesale channels, and new initiatives. Mr. Goldmsith joins LXRandCo from Brookstone where he served as Chief Executive Officer and President. Prior to joining Brookstone, from 2012 to 2016 Mr. Goldsmith served as President of The Shopping Channel.

The appointments are expected to be effective on or about April 30, 2018, subject to the receipt of requisite work visa approvals for Mr. Goldsmith.