Long Island Iced Tea Corp. announced the appointment of Rob Stefanizzi as Vice President, New York Region. Mr. Stefanizzi will bring with him over the next month a team of proven industry professionals who will be joining the Company as New York dedicated Area Sales Managers. Mr. Stefanizzi has nearly 20 years of beverage industry experience in the New York metro region, most recently as Director of Sales for Venturing and Emerging Brands at Coca-Cola and prior to that as a Regional Sales Manager at Honest Tea. As the Vice President, New York Region, Mr. Stefanizzi will be responsible for driving growth in the New York metro region. In particular, he will support the recently announced long-term strategic partnership with Big Geyser.