Jarir Marketing Company announced earnings results for the fourth quarter and twelve months ended December 31, 2016. For the quarter, the company reported net profit of SAR 215.3 million, up from SAR 208.1 million in the same period a year earlier. The improvement was due to rising demand for electronic items, mainly smart phones, and an increase in the number of its stores to 45 from 40. Operational profit was SAR 210.1 million compared to SAR 197.9 million a year ago. For the twelve months period, for the company reported net profit was SAR 737.9 million compared to SAR 828.5 million a year ago. Operational profit was SAR 704.7 million compared to SAR 808.7 million a year ago. Earnings per share were SAR 8.2 compared to SAR 9.21 a year ago.