Hoylu AB announced that Jon Ullmark will take up position as General Manager for EMEA and deputy CEO for Hoylu AB starting December 1, 2018. Jon currently serves as a non-executive director and board member of Hoylu AB. Jon will be based out of Stockholm and report to Stein Revelsby. Jon has a background in computer science and product development and has long experience in designing, building, selling and bringing to market complex technical solutions. In his former role as Area manager at Semcon, Jon has recently executed digital transformation initiatives and software strategies in IoT and AI for some of Sweden's industrial companies. He has managed large development teams and complex projects. He has a background working with both start-ups and larger organizations and will bring his business acumen and leadership skills to strengthen the management team at Hoylu and drive growth in Europe, the Middle East and Asia.