Haier announced its 2014 line of televisions characterized by new designs such as an ultra-thin frame, enhanced sound solutions, and other features including the Roku Streaming Stick(TM). This line-up continues Haier's plan to further its goal of making technology simple and accessible to the consumer, helping to take consumers' home entertainment experience to new heights. Select Haier televisions will come ready for use with the new Roku Streaming Stic, which instantly gives consumers access to movies, television shows, music, casual games and other entertainment.

The Roku Streaming Stick plugs into the MHL port of a Roku Ready(R) Haier HDTV and streams entertainment from any household high-speed Wi-Fi connection. A number of new LED models feature ultra-thin frames that provide a virtually edgeless picture for a truly immersive viewing experience. Along with content and picture quality, Haier is focused on enhancing the audio experience by incorporating a 2.1 channel built-in audio solution into select models.

These new developments come in response to the evolving consumer lifestyle that has accompanied the rapid emergence of smart and connected TV technologies in the past few years. The 2014 line-up will open up with the 3-Series LED, which includes Roku Ready models and select models with a built-in speaker box for enhanced sound. The line then steps up to the 5-Series, which includes Roku Ready models engineered with their own 2.1 sound system.

The 6-Series brings together Haier's LED technology and crystal clear high-definition picture with a bundle that includes the Roku Streaming Stick for effortless access to streaming entertainment.