Fras le : expands its commercial linings at HDAW 2018 and celebrates its partnership with Meritor
January 24, 2018 at 10:09 am
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24/01/2018
Fras-le expands its commercial linings at HDAW 2018 and celebrates its partnership with Meritor
Showing its presence once again at the HDAW 2018 - Heavy Duty Aftermarket Week in Las Vegas from January 22nd to 25th, Fras-le presents its commercial heavy duty linings, distributed in the North American market through Meritor, with whom they have maintained a 20 year partnership. This successful partnership began in 1997 with the sale of heavy duty brake linings for the aftermarket. The Brazilian product was approved by the OEM in 1999, a decisive factor for the installation of a factory in Alabama and a sales and engineering office in Michigan.
'Two decades ago, the decision to make this alliance with Meritor put us on the international scene with a presence in all continents and this led us to a committed and internationally recognized partnership that added value to our brand and products,' said Fras-le's CEO Sérgio de Carvalho. 'It's the ideal partnership to support our customers with high-performance friction materials,' says Anderson Pontalti, Fras-le North America General Manager.
At HDAW 2018, which is an environment that is conducive to business meetings between distributors and independent parts and service providers, Fras-le will also present high technology and performance products such as commercial brake pads for air and hydraulic brakes as well as heavy-duty linings for drum brakes. Its presence at the event is also aimed at prospecting new business to expand its participation in the North American market.
Fras-le SA published this content on 24 January 2018 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 24 January 2018 10:09:03 UTC.
Original documenthttp://www.fras-le.com/en/news/570
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Fras Le SA is a Brazil-based company principally engaged in the manufacture of friction materials. The Company focuses on the design, production, commercialization, export and import of friction materials for motor vehicle brake systems. The Company's product line includes clutch facings, brake linings, brake shoes and brake pads for trucks, buses, cars, tractors, subways, lifts and aircrafts, among others. The Company's brand portfolio includes Fras-le and Lonaflex. Its activities are divided into two business segments: Automakers, which offers products for the automotive market, and Replacement, which provides friction materials for the spare parts market. The Company operates through a number of subsidiaries in the Americas, Europe, Asia and South Africa. The Company is controlled by Randon SA Implementos e Participacoes.
FRAS-LE S.A. 
