Farmers Edge and HBS Systems announced a strategic technology alliance. Under terms of the new agreement, the two companies will offer innovative technologies, connecting dealers with customers and their machines to streamline equipment maintenance, reduce downtime, and improve dealer and producer productivity. The deal integrates Farmers Edge advanced telematics into HBS dealer management system, connecting all brands and equipment types into one platform, enabling dealers to monitor equipment status, repair machines faster, efficiently schedule maintenance, ensure on-time parts delivery, optimize the timing of equipment sales, and identify opportunities for process improvements. This partnership is changing how OEM dealers collect and analyze data, helping them make faster, more informed decisions to proactively support customers through real-time insights. Farm data comes from multiple sources making it difficult to link, match, process, and manage. In some cases, the data is not quickly and easily accessible, adding friction to a process in which timeliness is critical for detecting issues early and making swift management decisions. It’s necessary to integrate data to connect and correlate relationships and unlock the value of farm data.