Engagement Labs : socialstraw and Engagement Labs Build Strategic Partnership to Deliver a Power-House of Products to Benefit Clients

Published by Team eValue™ on January 19, 2016

TORONTO, January 19, 2016 - e8ight Business Services Inc. ('e8ight') owner of the social media platform, socialstraw™ is pleased to announce their strategic partnership with the award-winning, Toronto-based social media and word of mouth measurement company, Engagement Labs.

Engagement Labs has been selected one of Canada's most innovative public technology companies by Canadian Innovation Exchange (CIX) and Stockhouse. Through this strategic partnership, the two social media companies have come together to offer a power-house of products and benefits to the Financial Services industry.

'We're thrilled to partner with Engagement Labs as they compliment our current suite of services and enhance our ability to offer a scalable product to different business segments,' says Curtis Khan, President of e8ight.

'Our company will serve as an extension of the great client work socialstraw is already doing,' noted Bryan Segal, CEO at Engagement Labs. 'Big data and analytics are the cornerstone of this partnership. We will leverage our toolset to enhance socialstraw's services offerings through a data centric approach and drive significant value for clients.'

With the same core vision and values, both companies look forward to offering unique social media products and services to an array of industries.

About e8ight

e8ight is a social media analytics and data aggregation company that provides monitoring & engagement platforms such as socialstraw™ for businesses. e8ight's innovative platforms and products are used to centralize and consolidate multiple social media and online data allowing businesses to manage their perceptions through easy-to-use dashboards and reports. e8ight's revolutionary intelligence engine helps drive better business decisions.

About Engagement Labs

Engagement Labs (TSXV:EL) offers intelligent Total Socialdata, analytics and insights for marketers and organizations enabling them to track, measure and benchmark the conversations happening around their brand or industry both online and offline. These conversations are proven to drive critical business outcomes, including sales, while Engagement Labs' tools provide data and actionable insight to help guide business decisions and power marketing effectiveness. The Keller Fay Group, an Engagement Labs company, is the only firm to regularly measure offline word of mouth conversation via TalkTrack ®.

Media Contact:

e8ight, Kristen Assaad, [e-mail], 1 [phone]

Engagement Labs, Jessica Dell'Aquila, [e-mail], 647 776 4100 ext 214