DataDot Technology Limited

ABN: 54 091 908 726

Securities Exchange Announcement

23 January 2012

DataTraceDNA Selected by Global Bearing Manufacturer

The Directors of DataDot Technology Limited (ASX:DDT) announce that DataTrace DNA Pty Ltd (DataTrace) has entered into a three year product supply agreement with a leading European bearing manufacturer. DataTrace has been chosen as the bearing manufacturer's exclusive partner for its global brand protection initiative.
The contract will generate material revenue for DataTrace in the current half-year with deployment of DataTraceDNA before July in two of the customer's four manufacturing plants. Directors expect revenue to grow in 2013 as the customer extends application of the technology to its other two manufacturing plants and as it increases the volume of bearing production.
DDT Executive Chairman Bruce Rathie said that the contract marks a significant milestone in establishing DataTrace's credentials as a global leader in covert authentication of industrial assets.

Contact Information:

DataDot Technology Limited

Bruce Rathie Executive Chairman: brathie@datadotdna.com
+61 (2) 8977 4900

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DataTraceDNA Selected by Global Bearing Manufacturer