CEMEX, S.A.B. de C.V. Launches its Second Global Ready-Mix Concrete Brand Hidratium
January 25, 2012 at 10:30 pm
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CEMEX, S.A.B. de C.V. announced the launch of its 2(nd) global ready-mix concrete brand, Hidratium. The special ready-mix concrete with self-curing properties is already being sold in France, Ireland, Mexico, Poland and Guatemala, and is ready to be produced in the Czech Republic, Germany, UAE, Costa Rica, Panama, Nicaragua, Spain and China. Hidratium's self-curing properties are achieved through a combination of distinctive mix design principles and proprietary admixtures designed by CEMEX researchers to provide the following advantages: Replacement of external curing; Elimination of plastic shrinkage cracking and reduction of long-term shrinkage by at least 50%; Reduction of water evaporation by approximately 80%; Reduction of construction time by approximately 30%; Production of dust-free surfaces;. Maintenance-free: no post-casting repairs required; and Increase in the durability of concrete structures.
Cemex SAB de CV is a Mexico-based operating and holding company primarily engaged, directly or indirectly, through subsidiaries, in the production, distribution, marketing and sale of cement, ready-mix concrete, aggregates, clinker and other globally provided construction materials. The construction-related services supply customers and communities in over 50 countries throughout the world. The Company operates in various locations, including Mexico, the United States, Europe, South America, Central America, the Caribbean, Asia, the Middle East and Africa. The cement production facilities are located in Mexico, the United States, Spain, Egypt, Germany, Colombia, the Philippines, Poland, the Dominican Republic, the United Kingdom, Panama, Puerto Rico, Thailand and Nicaragua. The Company is a supplier of aggregates, primarily the crushed stone, sand and gravel, used in various forms of construction.