Björn Borg : BJÖRN BORG AB INTERIM REPORT JANUARY – SEPTEMBER 2020
November 20, 2020 at 06:35 am
Share
JULY 1 - SEPTEMBER 30, 2020
The Group's net sales decreased 2.5 percent to SEK 224.9 million (230.6). Excluding currency effects, sales decreased 0.1 percent.
Net sales for own e-commerce increased 13 percent to SEK 20.7 million (18.3). Net sales for own e-commerce and e-tailers amounted to SEK 67.8 million (57.9), an increase of 17 percent.
The gross profit margin was 50.4 percent (52.5).
Operating profit amounted to SEK 33.4 million (33.1).
Profit after tax amounted to SEK 25.8 million (27.0).
Earnings per share before and after dilution amounted to SEK 1.02 (1.07).
JANUARY 1 - SEPTEMBER 30, 2020
The Group's net sales decreased 2.8 percent to SEK 544.8 million (560.4). Excluding currency effects, sales decreased 2.6 percent.
Net sales for own e-commerce increased 33 percent to SEK 58.5 million (44.0). Net sales for own e-commerce and e-tailers amounted to SEK 170.7 million (143.0), an increase of 19 percent.
The gross profit margin was 51.2 percent (54.7).
Operating profit amounted to SEK 27.2 million (49.9).
Profit after tax amounted to SEK 17.6 million (41.6).
Earnings per share before and after dilution amounted to SEK 0.70 (1.66).
QUOTE FROM THE CEO
'Our biggest victory is that we maintain our market leadership in underwear for men, at the same time our sportswear collection has been well received during the quarter and sales increased by 43 percent on our own e-commerce compared with the previous year. In addition, we see an increased profitability for the sportswear category, which is planned and very gratifying', commented CEO Henrik Bunge.
This information is information that Björn Borg AB (publ) is obliged to make public pursuant to the EU Market Abuse Regulation. The information was submitted for publication, through the agency of the contact persons set out above, at 2020-11-20 07:30 CET.
Attachments
Original document
Permalink
Disclaimer
Björn Borg AB published this content on 20 November 2020 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 20 November 2020 06:34:01 UTC
Bjorn Borg AB is a Sweden-based company engaged in the fashion industry. The Company owns and develops the Bjorn Borg brand, which specializes in underwear for women, men and children. Its business activities comprise four segments: Brand, responsible for gaining royalties; Product Development, which develops, designs and produces underwear and adjacent products, as well as sportswear through Bjorn Borg Sport; Wholesale, which provides lingerie and complementary products in Sweden, Finland and England, as well as footwear in Sweden, Finland and the Baltic countries; and Retail, which operates an online shop, as well as over 15 own stores and outlets in Sweden, Finland and England. The Companyâs product portfolio is divided into three areas: Underwear, Sportswear, and Licensed products. Furthermore, the Company is a parent of Bjorn Borg Brands AB, Bjorn Borg Inc, Bjorn Borg UK Limited, Bjorn Borg Services AB, Bjorn Borg Sport BV, and Bjorn Borg Limited (China) Limited CR, among others.
BJÖRN BORG AB 
