Biome Australia Limited announced that its first allocation of Activated Probiotics® commenced delivery into Priceline Pharmacy Group stores across Australia on the 29th August 2022. This follows the signing of the material distribution agreement with Australian Pharmaceutical Industries' (API), Priceline Pharmacy Group in May this year. As part of the agreement, ten of Biome's Activated Probiotics® products will be stocked in 370 Priceline pharmacies nationwide as a core range within their professional vitamin category.

The launch follows Activated Probiotics presentation at the inaugural Priceline Pharmacy Health Masterclass education series that commenced in June 2022. Priceline Pharmacy will provide access to new patients and consumer demographics for Biome's Activated Probiotics nationally. This agreement supports Biome's growth strategy to increase revenue through additional community pharmacy distribution.

It also strengthens the Company's position and market penetration by occupying prominent pharmacy shelf space within many of Australia's leading pharmacy groups including TerryWhite Chemmart, Blooms the Chemist, Advantage Pharmacy, Wizard Pharmacy, 777 Pharmacy, Soul Pattinson Chemist, Pharmacists Advice and Pharmacy Choice.