On January 29, 2018, Barington Capital Group, L.P. along with Shah Capital and NuOrion Partners announced that it has sent a letter to the Board of Directors of Avon Products, Inc calling on the Board to promptly retain a financial advisor to explore all strategic alternatives to maximize shareholder value, including a sale of the Company in whole or in parts. Barington Capital stated that it is extremely disappointed with the deteriorating operating and share price performance that has occurred under the stewardship of the current Board. Barington Capital added that it is also dismayed by the Board's failure to act quickly and decisively on the past recommendations its members have made to improve the long-term performance of the Company, including promptly hiring a new chief executive officer – a step that has been long overdue and members of the Shareholder Group recommended over two years ago.