Research and Markets (http://www.researchandmarkets.com/research/v2zcrx/consumer) has announced the addition of the "Consumer Segmentation: Multiscreen Use and Service Bundles" report to their offering.

This 360 View Update examines two critically important trends in operator services today - bundling and multiscreen consumption. Service bundling is a key operator strategy. Multiscreen video is an important element of video services today and drives demand for broadband services. This research examines trends in service bundling in the U.S. market and explores links between multiscreen use and uptake of bundles.

Key Topics Covered:

1. About the Research

2. Previous Research

3. Key Findings

4. Industry Insight

5. Recommendations

6. Introduction to Video Viewing Segments

7. Segments & Broadband Services

8. Adoption of Bundles

9. Bundle ARPUs

10. Changes in Bundled Service

11. Appendix: Details on Video Viewing Segments

For more information visit http://www.researchandmarkets.com/research/v2zcrx/consumer

About Research and Markets

Research and Markets is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.