Research and Markets (http://www.researchandmarkets.com/research/4l3n7g/growth) has announced the addition of the "Growth Opportunities For Small Appliances in Emerging Markets" report to their offering.

The Growth Opportunities For Small Appliances in Emerging Markets global briefing offers a comprehensive guide to the retail sales data, allowing you to identify the sectors driving growth. The report also identifies the leading companies/brands and offers strategic analysis of key factors influencing the competitive landscape - be it new product developments, technological innovations, economic/lifestyle influences, distribution or pricing issues.

Additionally, trade statistics and producer's shares will answer questions on where appliances are produced and where they are being exported to, how quickly these units are moving, which companies are producing how much, and whether all categories are behaving in the same way. Collectively, this gives a complete view in both marketing and production planning strategies. Forecasts illustrate how the market is set to change.

Emerging markets led by China, India, Brazil, Indonesia and Russia are expected to post high growth in small appliances over 2014-2019. Increased consumer disposable incomes, rising awareness of appearance and health, in addition to dramatic growth of internet access as well as smartphone and tablet presence are key factors driving the growth of small appliances in emerging markets.

Unlike in emerging markets, the growth opportunities for small appliances in developed markets lie in factors such as luxury, convenience, health-consciousness and cocooning, rather than rising disposable incomes. Since the growth in small appliances in these markets is driven by product replacement rather than first time purchases, continuous product development and advertising campaigns are significant factors in products' success.

Over 2015-2020, Western Europe is expected to post the highest growth in hard pod coffee machines, driven particularly by the UK and Spain. Hard pod coffee machines are forecast to post a volume CAGR of 5% in the region, as the Eurozone economy recovers.

Key Topics Covered:

1. Introduction

2. Understanding the global small appliances market

- Air conditioners and personal care appliances both grow

- Air conditioners lead value growth

- Internet retailing emerges as the highest growth channel

- Increased internet access and lower prices key to online growth

- Philips lead global shares of small appliances

3. Coffee drinking culture moves from coffee chains to home

- Hard pod coffee machines grew during the economic crisis

- Coffee shop growth remains flat during the economic downturn

- Coffee consumption expected to grow in the UK

4. Appliances that provide luxury convenience thrive

- Developed markets demand for value-added products

- Increased incomes and convenience drive robotic vacuum cleaner growth

- Robotic replace cylinder vacuum cleaners in Japan and Germany

- Product development fuels growth in robotic vacuum cleaners

- Electric toothbrushes increasingly well received

- Innovations further help spur electric toothbrushes growth

- High-end food processors thrive in developed markets

- Cooking shows drive the sales of food processors in Australia

- Products with aesthetic designs are valued

5. Beauty and health related appliances spur growth

- Electric facial cleanser picks up in developed markets

- Consumer appliances collaborates with beauty care companies

- Australia leads growth of juice extractors

- Marketing campaigns help sustain juice extractors' growth

- Continuous product developments fuels juice extractors' growth

- Juice bars are more popular in South Korea

6. Growth of internet retailing

- Growth of smartphones drives internet retailing

- Growth of internet retailing in the US

- Internet retailing vs other distribution channels in the US

- Comparing internet retailing vs other channels in the UK

- Internet retailing vs other distribution channels in the UK

- What the future holds

- What the future holds for manufacturers

7. Report Definitions

- Data parameters and report definitions

- Product category definitions

Companies Mentioned

- KitchenAid

- Philips

For more information visit http://www.researchandmarkets.com/research/4l3n7g/growth