Research and Markets (http://www.researchandmarkets.com/research/lj7gl3/australia_cider) has announced the addition of Canadean Ltd's new report "Australia Cider Market Insights Report 2015 : In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Cider Market" to their offering.
Cider has continued to grow albeit at a slightly lower rate than that seen at the start of the decade.
The Australia Cider Market Insights 2015 Report provides a complete overview of the Australia cider industry structure offering a comprehensive insight into historical background trends, 2014 performance and 2015 outlook.
Key Findings:
- Somersby has seen the most growth due to its perceived high quality at a low price point.
- Premium cider saw the lowest growth rate, with super premium and craft cider having the highest increase.
- CUB will remain the market leader followed by Asahi.
- Woolworths Australia are the main player in Private Label cider.
Reasons To Buy:
- Gain in-depth understanding of the dynamics and structure of the Australia cider industry, from the latest competitive intelligence of both historical and forecast trends to enhance your corporate strategic planning
- Evaluate the current emerging trends and future growth opportunities in the Australia cider market to support your brand development and marketing initiatives.
- Compare and track the performance of brands and brewers to develop a competitive advantage.
- Understand volume vs value trends and identify the key growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability.
- Identify how brewers can capitalise on current consumer trends and increase brand volume and profit by expanding operations into new areas such as cider.
Key Topics Covered:
1 Data Revisions Summary
2 Market Update
3 Cider Producers/Importers
4 Appendix
Companies Mentioned:
- SABMiller
- Kirin Holdings
- Asahi Premium Beverages
- The Coca-Cola Company
- DB Breweries
- Heineken
- Red Island
-
Suntory Australia
For more information visit http://www.researchandmarkets.com/research/lj7gl3/australia_cider
View source version on businesswire.com: http://www.businesswire.com/news/home/20160127005823/en/