January 9, 2014

Avinash Kaushik, Shonali Burke and Jeffrey Bliss added to the conference lineup, early bird ticket pricing ends Jan. 31

Vocus, Inc. (NASDAQ: VOCS), a leading provider of cloud-based marketing and public relations software and consulting services, today announced that Avinash Kaushik, digital marketing evangelist at Google and co-founder of Market Motive, will join "Entourage" star Adrian Grenier as the second keynote speaker for its Demand Success 2014 Conference. Also joining the speaker lineup are Shonali Burke Consulting, Inc. President and Chief Executive Officer Shonali Burke and The Javelin Group President and Chief Executive Officer Jeffrey Bliss.

Through his blog, "Occam's Razor," and his best-selling books, "Web Analytics: An Hour a Day" and "Web Analytics 2.0," Google's Kaushik has become recognized as an authoritative voice on how executive teams can leverage digital platforms and data to out-innovate their competitors and achieve superior financial results. He passionately advocates customer centricity and leveraging bleeding edge competitive intelligence techniques.

Burke is a social PR strategist who gained notice for rebuilding the American Society for the Prevention of Cruelty to Animals' (ASPCA) communication function and instituting its award-winning measurement program. She was named to PRWeek's first "Top 40 Under 40" list, as well as the "25 Women That Rock Social Media" list. Burke serves on the faculty of The Johns Hopkins University.

As president of The Javelin Group, Bliss leads a global team of experienced management consultants focused on developing aggressive growth opportunities for clients in the sports, media and entertainment industries. He works with brands such as Skype, Cisco Systems, Coca-Cola, Sunkist and Special Olympics.

"The speaking roster for Demand Success 2014 keeps getting better and better," said Vocus Chief Marketing and Product Officer You Mon Tsang. "Avinash, Shonali and Jeffrey are thought leaders with incredibly diverse experiences and valuable insights to share about the future of marketing."

Demand Success 2014 is a two-day marketing conference, located at the Gaylord National Resort and Convention Center in the Washington, D.C. metro area, on June 5-6, 2014. A pre-conference training for Vocus customers will be held on June 4, 2014. Early bird ticket pricing is available until Jan. 31, 2014. 

For complete conference information on speakers and registration, visit the conference website at: http://www.vocus.com/conference.

About Vocus

Vocus (NASDAQ: VOCS) provides leading cloud-based marketing software and consulting services enabling companies to acquire and retain customers. The company offers an all-in-one suite of applications and consulting services to help clients attract and engage prospects, capture and keep customers, and measure and improve marketing effectiveness. More than 17,000 annual subscription customers across a wide variety of industries use Vocus software. The company is headquartered in Beltsville, MD with offices in North America, Europe and Asia. For more information, visit www.vocus.com or call (800) 345-5572.

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