Australian Primary Hemp Limited has strengthened its commercial execution team with the appointment of a new Head of Product and Strategy and a new Head of Sales. Neale Joseph was appointed as Head of Product and Strategy to lead the development of new products and expand APH's product range. Neale joined APH in December 2019 and has significant product development expertise and a long track record of building brands. Neale has more than 30 years' experience, with previous roles at Boral, Motorola, David Jones, and most recently as CEO of Pure Beauty Australia, where he was responsible for the establishment and growth of that brand. Gareth Edie was appointed as Head of Sales in November 2019.