Tock announced its latest innovation Multi-Experience Tables, to help restaurants drive greater profitability across the dining room. This new feature allows Tock customers the option to offer guests a unique experience, while simultaneously marketing the same table for a different experience or standard reservation. Nearly a decade ago, Tock revolutionized the hospitality industry by introducing prepaid experiences.

Tock has generated over $4.5 billion in total revenue for its partners through experiences. The introduction of Multi-Experience Tables now makes it even easier to assign various experience options to a single table, allowing a restaurant to maximize what sells best. Among Tock's many restaurant partners using experiences is Ella Elli, a California-meets-Mediterranean restaurant in Chicago that offers highly sought-after wine experiences.