Polygiene grows organization in North America with appointment of new Commercial Director, Bobby Howell. As Commercial Director of North America, Bobby Howell, based in Vancouver, will cover the West Coast region. He will work together with Hans Bergman, also Commercial Director North America, based in Montreal, and responsible for the eastern half of North America. Howell has valuable experience and a great network in the sport and outdoor industry as he joins with past work experience at premium brands, Arc'teryx, Assos and 7Mesh. His background in both sales and marketing as well as digital strategy will be of great value for the company.