Paradeep Phosphates Limited (PPL) has been working assiduously on balanced fertilization and Nutrient Use Efficiency (NUE) for over last 4 decades towards its commitment of 'Healthier Soils, Healthier People'. Nutrient use efficiency (NUE) is a worldwide concern due to the poor efficiency of applied nutrients. Fertilizers are vital agricultural products that enhance crop production and in farming ecosystems, fertilizer contributes up to 35-40% of the productivity of any crop.

Launching Jai Kisaan Navratna Nano Shakti Nano Urea and Nano DAP. In its continuing endeavor of promoting Nutrient use Efficiency (NUE), PPL is launching India's first biogenic Nano Urea and Nano D AP under the Jai Kisaan Navatna brand - Jai Kisaan Nav Ratna Nano Shakti Nano U Andrea containing 8% Nitrogen and Jai Kisaan Nav ratna Nano DAP containing 6% Nitrogen and 16% P2O5. The farmers who use these products will reap multiple benefits Nano-Technology as the nano-sized particles provide greater surface area for nutrient absorption and nanoparticles dissolve more readily in water, enhancing nutrient availability.

Nanotechnology allows for controlled release of nutrients and nano fertilizers exhibit lower leaching rates, thereby, minimizing environmental effects. Also, the smaller nano particle size improves nutrient absorption by plants. The Nutrient Use Efficiency (Nue) of PPL's Jai Kisaan NavRatna Nano Shakti Nano UreA and Nano DAP is more than 90%, against 30-35% of the traditional urea.

After institutional trials at leading Agriculture Universities and research centres & Krishi Vigyan Kendra of ICAR, PPL's team has conducted more than 4,000 successful trials on farmers' fields over the last two years and the farmers have seen improved crop response from the use of both these nano products. Paradeep Phosphates Ltd. (PPL) will ensure widespread accessibility of this technology to farmers throughout the country. Launching JaiKisaan Navratna TSP 46% P. Phosphorus is a critical element in root and shoot development for all crops and Indian farmers use DAP to meet this requirement.

PPL is introducing an alternate high 'P' fertilizer - Jai KisaanNavratna TSP 46% P - that will offer a better value proposition to the farmers. Jai Kisaan Navrna TSP 46% P provides the farmers an opportunity to apply the correct units of P while avoiding overuse of N for crops like soyabean, pulses, oilseeds, vegetables, cereals and other leguminous crops. It contains phosphorous that determines the plant growth & productivity to a large extent as Phosphorus is required for basal application across all crops.