IAC/InterActiveCorp : ServiceMagic Names Lisa Peterson Senior Vice President of Marketing

FOR IMMEDIATE RELEASE GOLDEN, CO, January 16, 2012 - ServiceMagic, Inc., the leading online source for connecting consumers to pre-screened professionals, announced today that Lisa Peterson has been named Senior Vice President of Marketing for ServiceMagic, Inc. Ms. Peterson will oversee marketing and branding initiatives for the company. Prior to joining ServiceMagic, Ms. Peterson was the Vice President of Marketing for ProBuild Holdings where she was responsible for building and managing brand strategy for a portfolio of four brands.

Prior to ProBuild, she served as Director of Global Marketing and Product Portfolio Management at Johns Mansville. She holds a Masters in Business Administration from Harvard University Graduate School.

"Lisa brings a wealth of experience in building brands and managing brand strategy," said Chris Terrill, CEO of ServiceMagic. "Her background will be invaluable to the ServiceMagic team as we look to take our brand to the next level."

About ServiceMagic®, Inc

ServiceMagic is the nation's leading website connecting consumers with screened and approved, customer-rated local service professionals. An established resource for homeowners since 1999, ServiceMagic also provides an extensive collection of home improvement articles, videos and DIY tips. Headquartered west of Denver, ServiceMagic is an operating business of IAC/InterActiveCorp (NASDAQ: IACI). Stay connected to ServiceMagic on our media room, Facebook fan page and Twitter page.

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Contact:

Brooke Gabbert

[e-mail]

303.963.8173