Campers choosing online convenience with 98% booking through the Internet

BALLSTON SPA, N.Y., Jan. 14 /PRNewswire-FirstCall/ -- ReserveAmerica, the United States' leading outdoor recreation reservation and campground management solutions provider, has broken its previous reservation record on one of its busiest days of the year by processing over 20,000 reservations on January 2nd, booking more than 79,000 camping nights for the upcoming camping season, an 11% increase over last year's single-day reservation record. At its peak, ReserveAmerica's reservation system was processing 1,542 reservations every minute. Campers looking to reserve a great campsite or cabin this coming season can visit www.ReserveAmerica.com and search from more than 4,000 parks and over 350,000 campsites and cabins.

"It's great to see the continued growth of camping popularity and adoption of online reservations," said Seth Rosenberg, President of ReserveAmerica. "We have launched several enhanced online search tools, and expanded site photos in many areas for our valued customers, making it easier than ever to find a great campsite."

Fun facts on camping:

    --  More Americans camp than play basketball. (OIA Recreation Economy
        Report)
    --  ReserveAmerica processes nearly 4 million transactions each year
    --  Over 2.4 million campers subscribe to ReserveAmerica's email
        newsletter

About ReserveAmerica

ReserveAmerica is North America's leading recreation reservation, campground management and marketing solutions provider. ReserveAmerica specializes in complete reservations solutions, stand-alone call center/database management tools, online reservations solutions, park software solutions and turn-key marketing services. The Company manages the largest reservable campsite inventory with clients throughout North America. ReserveAmerica is an operating business of IAC (Nasdaq: IACI).


    John McDonald
    VP, Marketing & Business Development
    ReserveAmerica,
    (800)-695-4636 Ext. 5581
    John@reserveamerica.com

SOURCE ReserveAmerica