Dignity plc announced the appointment of Kate Davidson as Chief Executive Officer, effective from 10th June 2022. The Company also confirms that Gary Channon's final day as CEO will be 9th June, when he will also step down from the Board following the Group's Annual General Meeting. After a number of years with the business in her early career, Kate re-joined Dignity in June 2021 as Chief Operating Officer, and was appointed to the Board in January 2022.

She is part of the Company's Executive Committee, and has primarily been focused on organizational change, regulation, operational efficiencies, and delivery of Dignity's future development projects.