INDIANAPOLIS, May 9, 2012 (GLOBE NEWSWIRE) -- Brightpoint, Inc. ("BrightPoint") (Nasdaq:CELL), a global leader in providing device lifecycle services to the wireless industry, today announced that its subsidiary Brightpoint North America L.P. ("BrightPoint Americas") has entered into an agreement with Digital Leash ("ProtectCell") a company that safeguards consumers' wireless lifestyles with industry leading innovative protection solutions.

Under the terms of the agreement, BrightPoint Americas will offer a comprehensive suite of wireless device lifecycle services to ProtectCell. BrightPoint Americas will provide forward and reverse logistics, including direct-to-consumer fulfillment, triage, repair, refurbishment and recycling of wireless devices. 

ProtectCell offers consumers solutions that protect not only the mobile device if it is lost or stolen, but also content stored on the device. Through its software offerings, ProtectCell aims to safeguard what the consumer uses the device for in today's non-tethered world.

"As our customer base and service offerings continue to grow, it is important that we have the infrastructure in place to ensure our customers receive the best service possible," said Scott McLaren, President and Chief Marketing Officer, ProtectCell. "Aligning with an industry leader such as BrightPoint is a significant advantage, ensuring our customers that we have world-class logistics behind our service offerings."

"We are pleased to provide our expertise in managing the device lifecycle and look forward to being part of ProtectCell's continued growth," stated J. Mark Howell, President, BrightPoint Americas. "Moreover, by providing these services, in particular our device Recover services, our companies are supporting sustainability and green initiatives."

About ProtectCell

ProtectCell safeguards consumers' wireless lifestyles by offering valuable services and protection alternatives compared to limited warranties and standard insurance. Known for its strong alliances with industry-leading partners, ProtectCell continues to evolve in order to meet the growing demands of both consumers and independent wireless dealers.

About Brightpoint, Inc.

Brightpoint, Inc. (Nasdaq:CELL) is a global leader in providing device lifecycle services to the wireless industry. In 2011, BrightPoint handled more than 112 million wireless devices globally.  BrightPoint's 5 key service areas - Plan, Market, Customize, Move, Recover, offer over 110 innovative services, such as distribution channel management, procurement, inventory management, reverse logistics and repair services, software loading, kitting and customized packaging, fulfillment, product customization, eBusiness solutions, and other outsourced services that integrate seamlessly with its customers' IT systems and operations. BrightPoint's effective and efficient platform allows its customers to benefit from rapidly deployed, flexible and cost effective solutions. BrightPoint has more than 4,000 employees, as well as a significant number of temporary staff, and a global footprint covering more than 35 countries, including 13 Latin American countries through its investment in Intcomex, Inc. In 2011, BrightPoint generated revenue of $5.2 billion, from customers in over 75 countries. BrightPoint provides distribution and customized services through over 100,000 points-of-sale and to over 25,000 B2B customers worldwide.BrightPoint can be found on its website at www.BrightPoint.com, or by calling its toll-free Information and Investor Relations line at 877-IIR-CELL (877-447-2355). 


CONTACT: Brightpoint, Inc.

         Tom Ward

         Investor Relations

         317-707-2745


         Brightpoint, Inc.

         Carolyn Manco

         Media Relations

         317-707-2276
Source: Brightpoint, Inc.

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