FOR IMMEDIATE RELEASE May 3, 2012 Assisted Living Concepts, Inc. Announces Cash Dividend of 10 Cents Per Share

MENOMONEE FALLS, WISCONSIN - Assisted Living Concepts, Inc. (NYSE:ALC) On May 3, 2012, the Board of Directors declared a cash dividend of 10 cents per share payable to shareholders of record at the close of business on May 21, 2012 and will be paid on June

15, 2012.

About Us

Assisted Living Concepts, Inc. and its subsidiaries operate 211 senior living residences comprising
9,325 units in 20 states. ALC's senior living residences typically consist of 40 to 60 units and offer a supportive, home-like setting. Residents may receive assistance with the activities of daily living either directly from ALC employees or through our wholly owned home health subsidiaries. ALC employs approximately 4,200 people.

For further information, contact: Assisted Living Concepts, Inc. John Buono

Sr. Vice President and Chief Financial Officer

Phone: (262) 257-8999

Email: jbuono@alcco.com

Visit ALC's Website @ www.alcco.com

distributed by