GREENVILLE, SC--(Marketwired - Jan 8, 2015) - Avra, Inc. (OTCQB: AVRND) ("Avra" or the "Company") a development stage company engaging in product innovation and activation of merchant and consumer commerce in the global Bitcoin-related digital currencies market, is pleased to announce the appointment of Mr. Barry Johnson to the position of Consulting Data Security Manager.

Mr. Johnson brings over twenty years of managerial, security, and engineering experience for commercial and government organizations. He has advised Fortune 500 and Fortune 1000 companies on a number of security and technology issues.

"Mr. Johnson is an industry leader in data security and we are pleased to have him join the team here at Avra," states Steve Shepherd, Avra, Inc. CEO. "His experience, qualifications and reputation throughout the industry are impeccable. Barry will significantly aid Avra to provide the highest level of protection to both our consumers and industry partners."

"Avra has committed to the application of data security at a level that meets or exceeds the current Payment Card Industry data security standards. The Company's voluntary accountability through the strict adherence to these standards, is truly what the digital currency industry needs today," stated Mr. Johnson. He went on to comment, "I am excited to join Avra, Inc. in the delivery of their platform. Their desire to implement security measures above and beyond those found in today's published standards within their solution only cements their commitment of security and privacy to the Bitcoin community."

Mr. Johnson is certified as a PCI-DSS & P2PE Qualified Security Assessor (QSA) and Payment Card Information Professional (PCIP), Payment Application Qualified Security Assessor (PA-QSA), and ISO 27001 Lead Auditor. He possesses broad experience in regulatory requirements at the state, federal and industry levels, including the Gramm-Leach-Bliley Act (GLBA), Health Insurance Portability and Accountability Act (HIPAA), CJIS compliance, Sarbanes-Oxley Act (SOX), Family Education and Rights Privacy Act (FERPA), and Payment Card Industry (PCI).

For more information please visit our website at: www.avraglobal.com.

About Avra, Inc. (OTCQB: AVRN)
Avra, Inc. is focused on solutions in the digital currency markets, particularly in offering payment solutions to businesses worldwide. The Company's business model is divided into four distinct categories: AvraPay: to develop a complete, turn-key and painless way for merchants to accept Bitcoin as Payment; AvraATM: to promote usage and acceptance of digital currencies through the Company's proposed network of ATMs; AvraTourism: to provide cryptocurrency payment processing solutions for merchants such as hotels and casinos; AvraNews: to provide a news portal focusing on digital currency news. For more information about the Company please visit: www.avraglobal.com.

Additional information regarding Avra, Inc. and its regulatory filings can be found at www.sec.gov.

Forward Looking Statements
Some information in this document constitutes forward-looking statements or statements which may be deemed or construed to be forward-looking statements, such as the closing of the share exchange agreement. The words "plan", "forecast", "anticipates", "estimate", "project", "intend", "expect", "should", "believe", and similar expressions are intended to identify forward-looking statements. These forward-looking statements involve, and are subject to known and unknown risks, uncertainties and other factors which could cause the Company's actual results, performance (financial or operating) or achievements to differ from the future results, performance (financial or operating) or achievements expressed or implied by such forward-looking statements. The risks, uncertainties and other factors are more fully discussed in the Company's filings with the U.S. Securities and Exchange Commission. All forward-looking statements attributable to Avra Inc., herein are expressly qualified in their entirety by the above-mentioned cautionary statement. Avra Inc., disclaims any obligation to update forward-looking statements contained in this estimate, except as may be required by law.