Graeme Ludlow

Pure Leapfrog is a British company that specializes in carbon, sustainable finance, energy systems, and natural capital. The non-profit company is based in London, UK, and has subsidiaries in the United Kingdom. The company develops new products, services, and business models that promote community ownership structures and contribute to accelerating the decarbonization of the economy. The company works with partners from various sectors to deliver common goals against well-aligned values. Pure Leapfrog has extensive experience in carbon markets, nature, and energy, and they take an engineering-led approach to decarbonizing the energy system. The company also has proven sustainable finance experience and a wide international network that gives them insights into multiple sectors and instruments. The company was founded in 2005, and Claire Louise Hanratty has been the CEO of the company since 2017.