Robert Priest-Heck

Chief Executive Officer at

Freeman Audio Visual, Inc.

Commercial Services

Communications

Distribution Services

Profile

Robert W.
Priest-Heck is Chief Executive Officer at Freeman Audio Visual, Inc., Director at U.S.
Travel Association, Director at The Center For Exhibition Industry Research, and President & Chief Operating Officer at The Freeman Co. LLC.
Former roles include President & Chief Executive Officer at MediaLive International, Inc., President & Chief Executive Officer at Wheelhouse Solutions LLC, President & Chief Executive Officer at Immersa Marketing, Inc., Vice President-International Operations at SoftBank Group Corp., Principal at Hyatt Hotels Corp., and Chief Operating Officer at The Freeman Co. LLC from 2013 to 2014.

Robert Priest-Heck active positions

Companies	Position	Start
The Center For Exhibition Industry Research The Center For Exhibition Industry Research Miscellaneous Commercial ServicesCommercial Services The Center for Exhibition Industry Research (CEIR) is the official research division of the International Association of Exhibitions and Events (IAEE), representing professionals in the exhibitions and events industry. The non-profit company is based in Dallas, TX. CEIR provides objective, comprehensive, and actionable research and intelligence tailored to the exhibitions and business events sector, including industry performance benchmarking, economic forecasting through the CEIR Index, sector-specific playbooks, and tools such as the Event Performance Analyzer. Its research supports exhibition organizers, exhibitors, and stakeholders in making informed strategic decisions for event planning, marketing, and performance. CEIR organizes the annual Predict Conference, offering insights on economic, social, political, and digital trends affecting the B2B exhibitions industry. Integrated within IAEE’s mission, CEIR contributes to professional development and industry advocacy by providing access to reports and research studies, and collaborates with major trade show organizers to foster best practices and innovation.	Director/Board Member	-
U.S. Travel Association U.S. Travel Association Miscellaneous Commercial ServicesCommercial Services Operates travel association	Director/Board Member	-
Freeman Audio Visual, Inc. Freeman Audio Visual, Inc. Electronics/Appliance StoresRetail Trade Provides a range of audio visual solutions and presentation technology services	Chief Executive Officer	-
The Freeman Co LLC (Dallas) The Freeman Co LLC (Dallas) Wholesale DistributorsDistribution Services Organizes conventions, corporate meetings, expositions and trade shows	President	-

All active positions of Robert Priest-Heck

Former positions of Robert Priest-Heck

Companies	Position	End
HYATT HOTELS CORPORATION	Corporate Officer/Principal	-
SOFTBANK GROUP CORP.	Corporate Officer/Principal	-
Wheelhouse Solutions LLC Wheelhouse Solutions LLC Miscellaneous Commercial ServicesCommercial Services Provides marketing services	President	-
Immersa Marketing, Inc.	President	-
The Freeman Co LLC (Dallas) The Freeman Co LLC (Dallas) Wholesale DistributorsDistribution Services Organizes conventions, corporate meetings, expositions and trade shows	Chief Executive Officer	-

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Linked companies

Private companies	9
SoftBank Group Corp. SoftBank Group Corp. Specialty TelecommunicationsCommunications Provides mobile communication, broadband and telecom services	Communications
MediaLive International, Inc. MediaLive International, Inc. Miscellaneous Commercial ServicesCommercial Services Produces information technology tradeshows and conferences	Commercial Services
The Freeman Co LLC (Dallas) The Freeman Co LLC (Dallas) Wholesale DistributorsDistribution Services Organizes conventions, corporate meetings, expositions and trade shows	Distribution Services
Hyatt Hotels Corp. Hyatt Hotels Corp. Hotels/Resorts/Cruise linesConsumer Services Owns, operates, manages and franchises hotels and resorts	Consumer Services
U.S. Travel Association U.S. Travel Association Miscellaneous Commercial ServicesCommercial Services Operates travel association	Commercial Services
Freeman Audio Visual, Inc. Freeman Audio Visual, Inc. Electronics/Appliance StoresRetail Trade Provides a range of audio visual solutions and presentation technology services	Retail Trade
Wheelhouse Solutions LLC Wheelhouse Solutions LLC Miscellaneous Commercial ServicesCommercial Services Provides marketing services	Commercial Services
Immersa Marketing, Inc.
The Center For Exhibition Industry Research The Center For Exhibition Industry Research Miscellaneous Commercial ServicesCommercial Services The Center for Exhibition Industry Research (CEIR) is the official research division of the International Association of Exhibitions and Events (IAEE), representing professionals in the exhibitions and events industry. The non-profit company is based in Dallas, TX. CEIR provides objective, comprehensive, and actionable research and intelligence tailored to the exhibitions and business events sector, including industry performance benchmarking, economic forecasting through the CEIR Index, sector-specific playbooks, and tools such as the Event Performance Analyzer. Its research supports exhibition organizers, exhibitors, and stakeholders in making informed strategic decisions for event planning, marketing, and performance. CEIR organizes the annual Predict Conference, offering insights on economic, social, political, and digital trends affecting the B2B exhibitions industry. Integrated within IAEE’s mission, CEIR contributes to professional development and industry advocacy by providing access to reports and research studies, and collaborates with major trade show organizers to foster best practices and innovation.	Commercial Services