Eloi Suinot

Carrefour, a trip back to 1993

The future did not look particularly bright for the retailer… but JPMorgan has hammered the nail into the coffin.

June 27, 2025 at 08:41 am

Brand ambassadors in brand strategies

Brand ambassadors have become an essential lever for embodying and rapidly disseminating a vision. A vision carried by influential figures who are increasingly decisive. It's not a waste of money for Gucci to bet on Jannik Sinner, for Danone to rely on Carlos Alcaraz, or for Nike to support athletes in their quest for world records.

June 26, 2025 at 03:00 pm

OpenAI and Microsoft: a worrying clause

It is perhaps the most iconic partnership in the history of artificial intelligence. And yet it is faltering. The fault lies with a key clause in their agreement, linked to GAI.

June 26, 2025 at 02:52 pm

NATO: 5% engraved in stone

NATO allies issued a closing statement formalizing a 5% increase in military spending by 2035.

June 26, 2025 at 08:16 am

Investing in stablecoins: a unique countercyclical diversification strategy

The world's most profitable company per employee is not Nvidia, Apple, or even another tech giant. It is Tether, issuer of the largest stablecoin in circulation. In 2024, the company generated $14bn in profits with just 150 employees… or $93m per employee. This staggering figure warrants a closer look at the economic model of stablecoins, an investment that is as unusual as it is lucrative.

June 25, 2025 at 03:34 pm

Bank of Japan: torn between domestic inflation and trade tensions

One of the most hawkish members of the Bank of Japan's (BoJ) monetary policy committee is calling for sharp rate hikes, citing inflationary risks.

June 25, 2025 at 02:57 pm

Iran's nuclear program: radioactive risks at the heart of the conflict

Some grew up with the trauma of Chernobyl, others with that of Fukushima. The recent strikes against Iranian nuclear sites are reviving these fears. What are the real risks of a bombing raid on a nuclear facility today? And what can we expect next?

June 23, 2025 at 02:28 pm

Nippon Steel - US Steel: the American dream becomes reality, but at what cost?

The saga of the US Steel acquisition is coming to an end. Nippon Steel, the world's fourth-largest producer, has reached an agreement with the US government to buy the steelmaker. The deal is worth $14.9bn, the same as the initial offer made at the end of 2023. However, this time, numerous conditions have been added.

June 19, 2025 at 07:59 am

Coinbase wants to tokenize stocks: a dive into the world of finance 2.0

Coinbase, the crypto asset giant, wants to let its customers to buy shares… in the form of tokens. This is another step towards the merger of traditional finance and decentralized technologies. This movement, which was still marginal a few years ago, is gaining momentum: regulators, platforms, and investors are preparing for the era of "Real World Assets" on blockchain. Asset tokenization is no longer a futuristic idea.

June 18, 2025 at 03:22 pm

China continues to stockpile oil

China is continuing to build up its strategic crude oil reserves. For several months now, it has been refining less than it imports and produces, which means it is storing the surplus. As the world's largest importer, its choices have a strong influence on oil prices.

June 17, 2025 at 02:11 pm

CEOs who have changed industries: a review of risky transitions

Luca De Meo, the man behind company reconstruction, is changing tack. After 34 years in the automotive industry, where he established himself as a key figure, he is taking the reins at Kering, which has been losing momentum since 2022. It's a bold move that raises a broader question: what makes a great leader? Knowledge of a sector? The strength of a vision? Or the ability to turn crises into opportunities? This is an opportunity to look back at the careers of a few CEOs who have taken on the challenge of radical change in their sectors.

June 17, 2025 at 02:02 pm

Peaceful setting, but tense talks for the G7 in Canada

The G7 summit opens in the Canadian Rockies against a backdrop of geopolitical tensions and global realignment. The seven former industrial powers are seeking to show unity, but internal divisions, ongoing conflicts and the changing global economic order are undermining this ambition.

June 16, 2025 at 02:50 pm

Trump blows up green credits: critical minerals at risk

The "One Big Beautiful Bill Act," Donald Trump's tax bill, continues to make waves. Amongst the sensitive points is the elimination of the "45X" tax credit, which directly threatens the critical minerals sector in the US.

June 16, 2025 at 09:56 am

BPCE accelerates European strategy with Novo Banco

French banking group BPCE has announced the acquisition of Novo Banco, Portugal's fourth-largest lender. The deal marks the largest cross-border acquisition in the European banking sector in a decade.

June 13, 2025 at 02:41 pm

Luckin and Chagee are giving Starbucks a run for its money in China

Long the leader in the Chinese coffee market, Starbucks has won over a population that has traditionally been fond of tea: its friendly model, spacious lounges, and premium image were a huge hit. However, the golden age is coming to an end. The brand has just announced the partial sale of its operations in China. This is an admission of failure in a market that is slipping away from it. New, more agile players, such as Luckin and Chagee, have managed to capture the demands of local consumers.

June 13, 2025 at 10:42 am

Trade war: Deadlines no longer exist

Two months have passed since the start of the 90-day trade truce, and progress has been negligible, to say the least. At this stage, only one agreement has been signed, with the UK. For the first time, a member of the administration has mentioned a possible extension of customs surcharges.

June 12, 2025 at 10:32 am

Crypto companies want to ride the stockmarket trend

The current climate is considered favorable for companies in the cryptocurrency sector. The market rebound and several recent successes on the stockmarket are encouraging more and more players to consider going public. Following Circle's successful listing, two exchange platforms have now filed for IPOs.

June 11, 2025 at 03:30 pm

Inditex's momentum called into question

Inditex, the parent company of Zara, which also owns the Bershka, Pull&Bear, and Massimo Dutti brands, published mixed quarterly results on Wednesday, which were punished, with the share falling nearly 5% drop in the stockmarket. In a closely watched sector, where H&M, Uniqlo, and other giants are adjusting their models in the face of criticism of fast fashion and the rise of online shopping, Inditex is showing that it knows how to navigate, even if investors were expecting better.

June 11, 2025 at 03:16 pm

Europe, once again fertile ground for private funds

After two years of high interest rates, the private equity sector was hoping for a recovery in fundraising in 2025. But instability prevails. The US environment, marked by political uncertainty, economic volatility and a falling dollar, has lost its appeal. Conversely, Europe, boosted by fiscal stimulus, politically stabilized and benefiting from lower rates, is regaining popularity amongst investors.

June 11, 2025 at 10:44 am

ETFs: asset management giants accused of climate collusion

At the end of last year, a complaint filed in Texas, joined by ten other states, targeted three of the world's largest investment companies. Their alleged wrongdoing was to have acted in concert to encourage coal companies to reduce production in order to generate profits. A rather unusual indictment.

June 10, 2025 at 01:16 pm

Spirits regain hope thanks to Beijing

After a string of bad news, spirits stocks are back on track. The reason: the Chinese Ministry of Commerce announced that an agreement had been reached on the "essential conditions" for a compromise on exports to China. The official conclusions are expected in early July.

June 10, 2025 at 08:24 am