WW International, Inc. announced the appointment of Felicia DellaFortuna as Chief Financial Officer, effective January 1, 2025. She succeeds Heather Stark, who will remain with the Company through December 27, 2024. DellaFortuna is an accomplished financial leader with a track record of driving operational efficiency and fostering growth.

As Chief Financial Officer of Enthusiast Gaming, a global gaming media platform, she led financial strategy and operations, driving the business to profitability and strengthening its balance sheet in the dynamic digital media sector. Previously, as Chief Financial Officer of BuzzFeed, Inc., DellaFortuna played a pivotal role in its transformation into one of the first profitable pure-play digital media companies. She diversified revenue streams and enhanced its growth strategy, unlocked synergies across business units, and led corporate development initiatives, including the acquisitions of Complex Networks and HuffPost.

Earlier in her career, she held senior finance roles at Viant Technology Inc. and XIX Entertainment. DellaFortuna began her career at Ernst & Young in Transaction Advisory Services and Audit. A Certified Public Accountant, she brings deep expertise in navigating complex business environments with precision and discipline.