A total of 9.03 million vehicles were delivered to customers across the group, 2.3 percent fewer than in 2023, Volkswagen announced on Tuesday. VW sales chief Marco Schubert spoke of a solid performance, citing fierce competition and numerous model changes.
The decline was particularly pronounced in China, where sales fell by ten percent to 2.93 million vehicles. There is a price war raging here, particularly for electric cars, which is also affecting VW. The spokesperson said that in 2025, VW is still anticipating difficult market conditions, but is prepared for them. The group is aiming to increase its sales in China to four million vehicles annually by 2030. New models developed together with Chinese partners should help with this.
In Europe, the group's sales remained at the previous year's level. It went on to say that things had gone better in North and South America, with an increase of six and 15 percent respectively.
The electric car business declined by 3.4 percent to 744,800 vehicles. The share of electric cars remained at 8.3 percent of total sales. In particular, fewer electric vehicles were sold in the US and Europe. At least incoming orders in Western Europe are picking up again, it was reported, driven in part by new models such as the VW ID.7, the Audi Q6 etron and the Porsche Macan.
(Report by Christina Amann. Edited by Olaf Brenner. If you have any questions, please contact our editorial team at Berlin.Newsroom@thomsonreuters.com (for politics and the economy) or Frankfurt.Newsroom@thomsonreuters.com (for companies and markets)
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