Company Presentation for FY2025
March 6, 2025
The Sekisui House Global Vision
M a k e h o m e t h e h a p p i e s t p l a c e i n t h e w o r l d
Propose happiness through the integration of | Become a leading company | Make Sekisui House technologies |
technologies, lifestyle design and services | in ESG management | the global de facto standard |
✓ Introducing the "life knit design" concept that | ✓ Helping solve environmental issues through | ✓ Entering the southeastern United States |
interweaves lifestyles | residences | ✓ |
Expanding the sale of our SHAWOOD products, | ||
✓ Creating value through data-driven DX | ✓ Making employee autonomy a growth driver | which leverages safety, comfort, and design |
✓ Offering PLATFORM HOUSE, health services, and | ✓ Innovation and communication | ✓ Engraining such lifestyle design as our lifestyle proposal |
lifestyle services | capabilities, customer engagement, and brands |
Stable Growth in Japan and Proactive Growth Overseas
Utilizing Management Resources and Enhancing Value
Human capital | DX and data | Products and services | Growth investments |
Our core competencies
Technical capabilities | Construction capabilities | Customer base | 1 |
Further Strengthening Our Customer Base, a Core Competency
Corporate Philosophy: Love of Humanity
Eliminating the post-war housing shortage and protecting the lives and wealth of residents
Core competency | Core competency |
Customer-First
DNA
Main focus: 98% of homes are custom-built
Responding thoroughly to customer needs
Core competency
Technical capabilities
- Durability
- Seismic resistance functions
- Comfort-relatedperformance
- Environmental performance
・
・
・
Construction capabilities
-
Foundation and erecting work Sekisui House Construction Group
* Transitioned to a holdings company structure in February 2024 - Primary construction work
Sekisui House Association (approx. 2,900 companies nationwide)
Primary work constructors (approx. 330 full-time staff nationwide)
- Educational training centers and training schools
Customer base
-
Sekisui House Support Plus, an after-sales service specialization business
We will add value to our after-sales service with a solid foundation of 12 divisions, 30 customer service centers and over 1,000 employees in charge of after-sales service
Towards becoming Japan's top housing concierge - Sha Maison PM, a rental property management specialization business
With over 700,000 units under management across Japan and a strong occupancy rate, we will deliver added value in the rental property management business via enhanced services for owners and tenants
Towards becoming Japan's top property management company
-
Sekisui House Real Estate, a real estate and brokerage specialization business
We will strengthen the acquisition and sale of real estate, launching a detached housing business for first-time buyers, while offering wide-ranging support for owners from home relocation to asset inheritance
- Transplant technologies to U.S. and Australian single-family homes, expand SHAWOOD (make Sekisui House technologies the global de facto standard)
- Expand the Skeleton and Infill Business
(Grade 3 seismic resistance, making "direct joint construction method" widely available)
Towards the top regional real estate company with a focus on housing
- Sekisui House GM Partners, a condominium for sale management specialization business We will provide high-qualityand attractive services to increase owners' asset value as well as enhance the brand value of GRANDE MAISON condominiums in select areas
Further strengthening the GRANDE MAISON brand
2
Progress in Sixth Mid-Term Management Plan
3
Progress in Sixth Mid-Term Management Plan (1)
We project record-high net sales and operating profit in the final year of the Sixth Mid-Term Management Plan (2025), driven by stable growth in Japan and growth in the U.S. business with the addition of
■ Net Sales | ■ Operating profit | (¥ billion) | 4,500.0 | ||||||||||||||
4,000.0 | 4,058.5 | ||||||||||||||||
3,107.2 | |||||||||||||||||
2,928.8 | |||||||||||||||||
2,415.1 | 2,446.9 | 2,589.5 | 362.0 | ||||||||||||||
320.0 | 331.3 | ||||||||||||||||
2,159.3 | 2,160.3 | ||||||||||||||||
2,026.9 | |||||||||||||||||
1,912.7 | 1,858.8 | 270.9 | |||||||||||||||
1,805.1 | 261.4 | ||||||||||||||||
1,488.3 | 1,530.5 | 1,613.8 | 230.1 | ||||||||||||||
205.2 | |||||||||||||||||
184.1 | 195.5 | 189.2 | 186.5 | ||||||||||||||
131.9 | 146.5 | 149.6 | |||||||||||||||
70.8 | 86.1 | ||||||||||||||||
56.3 | |||||||||||||||||
2010 | 2011 | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2024 | 2025 | |
Revised Plan | (Plan) | ||||||||||||||||
announced in Sep. | |||||||||||||||||
1st Plan | 2nd Plan | 3rd Plan | 4th Plan | 5th Plan | 6th Plan |
Establishment | Acceleration of Profit |
of lean | growth through |
earnings base | business expansion |
Strengthening the synergies in the | Building the foundation for the | Further strengthening core | Stable Growth in Japan and |
Group and taking on new challenges | residential‐related business | businesses and | |
Proactive Growth Overseas | |||
in the residential‐related business | toward BEYOND 2020 | embarking on new businesses | |
4
Progress in Sixth Mid-Term Management Plan (2)
■ Sixth Mid-Term Management Plan [announced in March 2023] | (¥ billion) | |||||||||
FY2023 | FY2024 | FY2025 | Three-year total | |||||||
Net Sales | 3,080.0 | 3,270.0 | 3,676.0 | 10,026.0 | ||||||
Operating Profit | 265.0 | 275.0 | 318.0 | 858.0 | ||||||
Ordinary Profit | 259.0 | 269.0 | 311.0 | 839.0 | ||||||
Profit attributable to owners of parent | 193.0 | 196.0 | 214.0 | 603.0 | ||||||
EPS | (yen) | 295.05 | 303.35 | 331.20 | - | |||||
ROE | 11.6 | |||||||||
% | Stably creating 11% or more (FY2025: Around 12%) | |||||||||
■ Plan for FY2025 and the results for FY2023 and FY2024 [announced in March 2025] | (¥ billion) | |||||||||
FY2023 | FY2024 | FY2025 (plan) | Three-year total | |||||||
Net Sales | 3,107.2 | 4,058.5 | 4,500.0 | 11,665.8 | ||||||
Excluding effect of consolidation of MDC | 3,107.2 | 3,469.0 | 3,668.8 | 10,245.2 | ||||||
Operating Profit | 270.9 | 331.3 | 362.0 | 964.3 | ||||||
Excluding effect of consolidation of MDC | 274.0* | 316.1 | 314.0 | 904.3 | ||||||
Ordinary Profit | 268.2 | 301.6 | 339.0 | 908.8 | ||||||
Profit attributable to owners of parent | 202.3 | 217.7 | 232.0 | 652.0 | ||||||
EPS | (yen) | 309.29 | 335.95 | 357.97 | - | |||||
ROE | % | % | % | - | ||||||
11.9 | 11.7 | 11.9 |
* Reflecting the temporary expenses related to the acquisition of MDC (approximately 3.1 billion yen) recorded in FY2023 5
FY2024 Earnings by Segment (YoY, Compared to revised plan announced in Sep. 2024)
(¥ billion) | |||||||||||||||||||||
FY2023 Results | FY2024 Results | YoY | Compared to revised plan | ||||||||||||||||||
announced in Sep. 2024 | |||||||||||||||||||||
Net sales | Operating | Operating | Orders | Order | Net sales | Operating | Operating | Orders | Order | Net sales | Operating | Operating | Orders | Order | Net sales | Operating | Operating | ||||
profit | profit | backlog | profit | profit | backlog | profit | profit | backlog | profit | profit | |||||||||||
margin | margin | margin | margin | ||||||||||||||||||
Built-to-Order Business | Detached houses | 471.0 | 41.0 | 8.7% | 465.6 | 229.9 | 479.0 | 46.0 | 9.6% | 479.1 | 230.0 | 8.0 | 5.0 | 0.9p | 13.4 | 0.0 | 6.0 | 2.5 | 0.4p | ||
Rental housingand | 524.1 | 78.0 | 14.9% | 550.2 | 516.4 | 544.9 | 81.7 | 15.0% | 592.3 | 563.8 | 20.8 | 3.7 | 0.1p | 42.1 | 47.4 | (5.0) | (1.2) | (0.1)p | |||
commercialbuildings | |||||||||||||||||||||
Architectural/ | 274.6 | 12.9 | 4.7% | 300.3 | 401.2 | 325.0 | 15.2 | 4.7% | 324.7 | 401.0 | 50.3 | 2.3 | 0.0p | 24.4 | (0.2) | 5.0 | 0.2 | 0.0p | |||
civil engineering | |||||||||||||||||||||
Subtotal | 1,269.8 | 131.9 | 10.4% | 1,316.2 | 1,147.7 | 1,349.0 | 143.0 | 10.6% | 1,396.2 | 1,194.9 | 79.2 | 11.0 | 0.2p | 79.9 | 47.1 | 6.0 | 1.5 | 0.1p | |||
SuppliedHousing Business | Rental housing | 646.5 | 50.1 | 7.8% | 646.5 | - | 687.1 | 56.8 | 8.3% | 687.1 | - | 40.5 | 6.6 | 0.5p | 40.5 | - | 14.6 | 3.8 | 0.4p | ||
management | |||||||||||||||||||||
Remodeling | 174.9 | 23.4 | 13.4% | 173.0 | 34.6 | 183.8 | 26.6 | 14.5% | 186.0 | 36.7 | 8.8 | 3.1 | 1.1p | 12.9 | 2.1 | (1.6) | 1.6 | 1.0p | |||
Subtotal | 821.5 | 73.6 | 9.0% | 819.6 | 34.6 | 870.9 | 83.4 | 9.6% | 873.1 | 36.7 | 49.4 | 9.7 | 0.6p | 53.4 | 2.1 | 12.9 | 5.4 | 0.5p | |||
Real estate and | 288.4 | 25.8 | 9.0% | 306.8 | 60.8 | 356.0 | 28.9 | 8.1% | 367.6 | 72.3 | 67.6 | 3.1 | (0.9)p | 60.7 | 11.5 | (0.9) | (2.0) | (0.6)p | |||
Development Business | brokerage | ||||||||||||||||||||
Condominiums | 109.4 | 17.5 | 16.0% | 121.0 | 88.9 | 102.4 | 14.6 | 14.3% | 136.0 | 122.5 | (6.9) | (2.8) | (1.7)p | 15.0 | 33.5 | 0.4 | 2.6 | 2.5p | |||
Urban | 135.1 | 22.4 | 16.6% | 137.6 | 2.5 | 124.0 | 26.6 | 21.5% | 133.4 | 12.0 | (11.1) | 4.2 | 4.9p | (4.2) | 9.4 | 25.0 | 9.1 | 3.8p | |||
redevelopment* | |||||||||||||||||||||
Subtotal | 533.0 | 65.8 | 12.4% | 565.5 | 152.3 | 582.5 | 70.2 | 12.1% | 637.1 | 206.9 | 49.5 | 4.4 | (0.3)p | 71.5 | 54.5 | 24.5 | 9.7 | 1.3p | |||
Overseas Business | 511.0 | 48.8 | 9.6% | 520.0 | 236.1 | 1,278.5 | 78.9 | 6.2% | 1,172.4 | 338.0 | 767.4 | 30.0 | (3.4)p | 652.3 | 101.9 | 11.5 | (9.0) | (0.7)p | |||
Other* | 11.1 | 1.6 | 14.6% | 11.1 | 0.5 | 14.0 | 2.4 | 17.5% | 14.0 | 1.0 | 2.8 | 0.8 | 2.9p | 2.8 | 0.4 | 1.0 | 0.4 | 2.1p | |||
Eliminations and | (39.4) | (51.0) | - | (36.1) | (19.4) | (36.6) | (46.8) | - | (40.3) | (23.1) | 2.8 | 4.2 | - | (4.1) | (3.7) | 2.3 | 3.1 | - | |||
back office | |||||||||||||||||||||
Total | 3,107.2 | 270.9 | 8.7% | 3,196.4 | 1,552.0 | 4,058.5 | 331.3 | 8.2% | 4,052.6 | 1,754.5 | 951.3 | 60.4 | (0.5)p | 856.1 | 202.5 | 58.5 | 11.3 | 0.2p | |||
* Some segments of consolidated subsidiaries previously included in "Other" have been moved to the Urban Redevelopment Business. Therefore, the figures for the previous fiscal year are shown post reclassification.. | 6 |
FY2025 Earnings Plan by Segment
Net sales | Operating Profit | |||||||||
FY2024 | FY2025 | FY2024 | FY2025 | |||||||
Results | Plan | YoY | Results | Plan | YoY | |||||
Built-to-Order Business | Detached houses | 479.0 | 487.0 | 7.9 | 46.0 | 48.0 | 1.9 | |||
Rental housing and | 544.9 | 564.0 | 19.0 | 81.7 | 87.0 | 5.2 | ||||
commercial buildings | ||||||||||
Architectural/ | 325.0 | 312.0 | (13.0) | 15.2 | 15.0 | (0.2) | ||||
civil engineering | ||||||||||
Subtotal | 1,349.0 | 1,363.0 | 13.9 | 143.0 | 150.0 | 6.9 | ||||
SuppliedHousing Business | Rental housing | 687.1 | 702.0 | 14.8 | 56.8 | 63.5 | 6.6 | |||
management | ||||||||||
Remodeling | 183.8 | 187.0 | 3.1 | 26.6 | 26.0 | (0.6) | ||||
Subtotal | 870.9 | 889.0 | 18.0 | 83.4 | 89.5 | 6.0 | ||||
Real estate and | 356.0 | 394.0 | 37.9 | 28.9 | 31.0 | 2.0 | ||||
Development Business | brokerage | |||||||||
Condominiums | 102.4 | 110.0 | 7.5 | 14.6 | 15.0 | 0.3 | ||||
Urban | 124.0 | 41.0 | (83.0) | 26.6 | 2.5 | (24.1) | ||||
redevelopment | ||||||||||
Subtotal | 582.5 | 545.0 | (37.5) | 70.2 | 48.5 | (21.7) | ||||
Overseas Business | 1,278.5 | 1,737.0 | 458.4 | 78.9 | 125.0 | 46.0 | ||||
Other* | 14.0 | 15.0 | 0.9 | 2.4 | 2.6 | 0.1 | ||||
Eliminations and | (36.6) | (49.0) | (12.3) | (46.8) | (53.6) | (6.7) | ||||
back office | ||||||||||
Total | 4,058.5 | 4,500.0 | 441.4 | 331.3 | 362.0 | 30.6 | ||||
Operating Profit margin
FY2024 | FY2025 | ||
Results | Plan | YoY | |
9.6% | 9.9% | 0.3p | |
15.0% | 15.4% | 0.4p | |
4.7% | 4.8% | 0.1p | |
10.6% | 11.0% | 0.4p | |
8.3% | 9.0% | 0.7p | |
14.5% | 13.9% | (0.6)p | |
9.6% | 10.1% | 0.5p | |
8.1% | 7.9% | (0.2)p | |
14.3% | 13.6% | (0.7)p | |
21.5% | 6.1% | (15.4)p | |
12.1% | 8.9% | (3.2)p | |
6.2% | 7.2% | 1.0p | |
17.5% | 17.3% | (0.2)p | |
- | - | - | |
8.2% | 8.0% | (0.2)p | |
Orders
FY2024 | FY2025 | ||
Results | Plan | YoY | |
479.1 | 488.0 | 8.8 | |
592.3 | 605.0 | 12.6 | |
324.7 | 313.0 | (11.7) | |
1,396.2 | 1,406.0 | 9.7 | |
687.1 | 702.0 | 14.8 | |
186.0 | 190.0 | 3.9 | |
873.1 | 892.0 | 18.8 | |
367.6 | 403.0 | 35.3 | |
136.0 | 106.0 | (30.0) | |
133.4 | 29.0 | (104.4) | |
637.1 | 538.0 | (99.1) | |
1,172.4 | 1,797.0 | 624.5 | |
14.0 | 16.0 | 1.9 | |
(40.3) | (49.0) | (8.6) | |
4,052.6 | 4,600.0 | 547.3 | |
(¥ billion)
FY2025 Plan
(announced in MMP*)
Operating | Operating | |
Net sales | profit | |
profit | margin | |
495.0 | 51.0 | 10.3% |
577.0 | 89.0 | 15.4% |
296.0 | 14.5 | 4.9% |
1,368.0 | 154.5 | 11.3% |
682.0 | 53.0 | 7.8% |
200.0 | 30.0 | 15.0% |
882.0 | 83.0 | 9.4% |
332.0 | 28.5 | 8.6% |
100.0 | 12.0 | 12.0% |
90.0 | 7.0 | 7.8% |
522.0 | 47.5 | 9.1% |
927.0 | 93.0 | 10.0% |
12.0 | 1.0 | 8.3% |
(35.0) | (61.0) | - |
3,676.0 | 318.0 | 8.7% |
* Some segments of consolidated subsidiaries previously included in "Other" have been moved to the Urban Redevelopment Business. For the initial plan for fiscal 2025 at the time of formulating the Sixth Med-Term Management Plan (MMP) | 7 |
announced in March 2023, the figures prior to the reclassification are displayed. |
Progress in Key measures by business
8
Built-to-Order Business | Detached houses (1)
Despite a weak detached housing market, orders remain strong, backed by high-value added proposals unique to custom homes.
The order backlog at the end of FY2024 is projected to remain at the same level year-on-year, with further improvements to profit margin.
Key Measures of the Sixth Mid-Term Management Plan
- Enhancing our three-brand strategy
- Promoting CRM strategy
- Integrating our technologies, lifestyle design and services
- Monthly orders
End of each FY Order backlog
FY2023 Orders:¥465.6 bn
FY2025 Earnings Plan (Figures in parentheses indicate year-on-year of change)
Net Sales | Operating profit | Gross profit | Operating profit |
margin | margin | ||
¥487.0 bn | ¥48.0 bn | 24.4% | 9.9% |
(+1.7%) | (+4.2%) | (+0.4p) | (+0.3p) |
Monthly orders(YoY based on preliminary Figures)
FY2025 | |
FY2024 Orders:¥479.1 bn(+2.9%) | Orders plan |
¥235.3 bn | ¥229.9 bn | ¥230.0 bn | ||||||||||||
10% | 13% | 16% | 11% | |||||||||||
8% | ||||||||||||||
2% | 2% | 5% | 2% | 4% | 5% | |||||||||
0% | 0% | 0% | ||||||||||||
As of Jan. 31, 2023 | -3% -6% -3% | -2% | 1% As of Jan. 31, 2024 | -3% | -2% | As of Jan. 31, 2025 | ||||||||
Order backlog | -5% | -9% | Order backlog | Order backlog | ||||||||||
-11% | ||||||||||||||
Feb. Mar. Apr. May. Jun | Jul. Aug. Sep. | Oct. | Nov. Dec. Jan. | Feb. Mar. | Apr. May. | Jun | Jul. Aug. | Sep. Oct. | Nov. Dec. Jan. | |||||
FY2023 | FY2024 |
¥488.0 bn
(+1.9%)
~
9
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Disclaimer
Sekisui House Ltd. published this content on March 06, 2025, and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on March 06, 2025 at 03:08:03.212.

















