PVR INOX Limited has appointed Traptika Chauhan as Head - Agency Business & Pre-Sales. Traptika joins the leadership team to spearhead the company's growth in agency partnerships and pre-sales operations, leveraging her extensive experience in media strategy and sales leadership. In her new role, Traptika will focus on fostering strategic agency collaborations, streamlining pre-sales operations, and driving revenue growth across PVR INOX's media portfolio.

Traptika Chauhan has previously held leadership roles at Disney+ Hotstar, Paytm Ads, GroupM, and Publicis.