Nestle S A : Nestlé develops N3 milk with new nutritional benefits, launches first in China
November 29, 2023 at 09:08 am
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Nestlé develops N3 milk with new nutritional benefits, launches first in China
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Nov 29, 2023
Nestlé develops N3 milk with new nutritional benefits, launches first in China
Nestlé today announced that it has developed N3 milk. Made from cow's milk, it has all the essential nutrients found in milk such as proteins, vitamins, and minerals. In addition, it contains prebiotic fibers, has a low lactose content and has over 15% fewer calories.
To develop the N3 milk, Nestlé used a proprietary technology to reduce lactose - a sugar found in cow's milk - through specialized enzymes thereby generating beneficial prebiotic fibers. Clinical studies showed that these fibers promote the growth of multiple types of bifidobacteria by up to three-fold, delivering gut microbiome benefits in healthy adults.
The milk has been introduced in a new range of powdered milks in China under the N3 brand. This includes a full cream and a skimmed milk product, both of which are high in protein to support a well-balanced diet for the entire family.
As people age, they require specific nutrients to maintain their overall health and well-being. Therefore, to support healthy aging, the Nestlé N3 range includes two products that are fortified with vitamins, minerals, and probiotics to support bone health, muscle growth and strength, as well as immunity.
Stefan Palzer, Nestlé Chief Technology Officer, says: "We are excited to launch this unique science-based innovation that contains all the key nutrients of milk but is low in lactose and contains special prebiotic fibers that are associated with various health benefits. This milk will serve as a base for the next generation of nutritious products which will benefit many consumers including people with lactose intolerance, and those who want to improve their gastro-intestinal health. It's also a testament of our efforts to develop cutting-edge technologies that can be applied across different categories, brands and geographies."
Nestlé is the first company to launch a milk product that contains prebiotic fibers coming from the intrinsic lactose found in milk. This was done through leveraging its strong global R&D capabilities, including in Switzerland and Singapore. Experts located at its R&D centers in Beijing, locally adapted the technology to enable the launch of nutritious milk products specifically tailored to meet the dietary needs and preferences of local consumers.
Many people are sensitive to lactose in China. Also, the country has one of the fastest growing aging populations. Research shows the aging populations consume less dairy than recommended by local Chinese dietary guidelines.
David Zhang, CEO, Zone Greater China for Nestlé, says: "N3 will transform the milk-drinking experience for Chinese consumers by enabling those with lactose and gastrointestinal sensitivities to enjoy a glass of nutritious milk without worries. We are proud to be the first market to introduce N3 milk. This further demonstrates Nestlé's unwavering commitment to continuously bring innovations that are relevant for local consumers."
The development of innovative technologies is part of Nestlé's efforts to explore novel ways to enhance the nutritional value of its products and provide consumers with tasty, nutritious offerings that fit in a balanced diet. N3 milk will be introduced in other product categories at a later stage, enabling Nestlé to support lifelong health and well-being across all life stages.
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Nestlé SA published this content on 29 November 2023 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 29 November 2023 09:07:14 UTC.
Nestlé S.A. is the world's leading agri-food group. Net sales break down by category of products as follows:
- powdered and liquid beverages (26.7%): soluble coffees (Nescafé and Starbucks brands), coffee in capsules (Nespresso), chocolate drinks (Nesquik, Milo, etc.), tea drinks (Nestea), etc.;
- pet food (20.3%): brands such as Purina, Friskies, Felix, etc.;
- pharmaceutical, nutrition and well-being products (16.4%): nutritional supplements (Resource, Boost, Nutren, Optifast, Peptamen brands, etc.), infant and maternal nutrition products (NAN, illuma, Cerelac, Nido, Gerber), ketogenic beverages (BrainXpert), (Nesquick, Fitness, Cheerios, Lion, etc.), etc.;
- ready meals and seasoning products (12.5%): frozen and chilled dishes (Lean Cuisine, Hot Pockets and Stouffer's brands), soups (Maggi), etc.;
- dairy products and ice cream (11.8%): powdered milk, sweetened condensed milk, yoghurt and cream desserts, ice cream (Nido, Nesvita, Carnation, La Laitière, Coffee Mate, Nestlé Ice Cream, Dreyers, Häagen-Dazs, Extrême brands, etc.);
- chocolates, sweets and biscuits (8.7%): Kit Kat, Smarties, Cailler, Terrafertil, etc. brands;
- bottled waters (3.6%): Nestlé Pure Life, Vittel, Perrier, S. Pellegrino, etc. brands.
Net sales are distributed geographically as follows: Switzerland (1.2%), France (3.8%), the United Kingdom (3.8%), Germany (2.4%), Europe (12.8%), the United States and Canada (35%), China (5.9%), Asia and Oceania (21.4%) and Latin America (13.7%).