FRANKFURT (dpa-AFX) - Henkel's shares climbed back to their highest level since 2021 on Wednesday as the best DAX stock. The last time they achieved this was in June. Now the Düsseldorf-based company's shares managed to climb a little higher with an increase of 2.7 percent to 86.92 euros. The annual gain is around 19 percent, while competitor Beiersdorf is still down almost 9 percent.
However, the investment bank HSBC is optimistic for both in its annual outlook for consumer goods stocks. Jeremy Fialko's team raised the price targets for both German companies and maintained their buy recommendations.
Henkel should achieve sales growth again in 2025 in the HPC segment, i.e. household and personal care products. According to the experts, this should strengthen investors' confidence in a successful turnaround of the Group.
After two successful years in 2024, Beiersdorf shares have had a difficult time due to the problems of the La Prairie brand and have lagged behind the industry. Apart from the luxury skincare brand, however, the Hamburg-based company has done well and a continuation is on the cards for 2025 - with what the company believes will be the strongest pipeline of products in its history before the market launch.