The French luxury giant LVMH announced Thursday the appointment of Laura Burdese as Chief Executive Officer of the Italian jeweler Bvlgari, effective July 1, 2026.
Laura Burdese joined the LVMH group nearly 10 years ago as President and CEO of Acqua di Parma, before moving to Bvlgari in 2022 as Vice President of Marketing & Communication, according to a press release.
She was promoted to Deputy CEO of Bvlgari, which is also active in watchmaking, fragrances, and luxury accessories, in July 2024.
"I am very proud of this smooth transition from a great leader to an equally remarkable executive. Over the past three years, Laura and Jean-Christophe have worked hand in hand to orchestrate the elevation of the iconic Maison Bvlgari," said Stéphane Bianchi, Deputy CEO of LVMH Group and Chairman and CEO of LVMH Watches & Jewelry, in the statement.
Jean-Christophe Babin will continue to serve as Chairman of the Board of Bvlgari, the release specified. He will also remain CEO of Bvlgari Hotels and Chairman of the Bvlgari Foundation.
The group controlled by Bernard Arnault had announced earlier this month the appointment of Pietro Beccari as Chairman and CEO of LVMH Fashion Group, effective January 1, 2026.
(Written by Mara Vîlcu, edited by Augustin Turpin)
LVMH Moët Hennessy Louis Vuitton SE is the world leader in luxury products. Net sales break down by family of products as follows:
- fashion and leather items (46.7%): brands such as Louis Vuitton, Christian Dior, Celine, Loewe, Kenzo, Givenchy, Fendi, Emilio Pucci, Marc Jacobs, Berluti, Loro Piana, etc.;
- watches and jewels (13%): Bulgari, TAG Heuer, Zenith, Hublot, Chaumet, Fred brands, Tiffany, etc.;
- perfumes and cosmetics products (10.1%): perfumes (Christian Dior, Guerlain, Loewe, Kenzo, Givenchy brands, etc.), makeup products (Make Up For Ever, Guerlain, Acqua di Parma, etc.), etc.;
- wines and spirits (6.6%): champagnes (Moët & Chandon, Dom Pérignon, Veuve Clicquot, Krug, Ruinart, Mercier, Château d'Yquem, Domaine du Clos des Lambrays, Château Cheval Blanc, Colgin Cellars, Hennessy, Glenmorangie, Ardbeg, Belvedere, Woodinville, Volcán de mi Tierra, Chandon, Cloudy Bay, Terrazas de los Andes brands, etc.; No. 1 worldwide), wines (Cape Mentelle, Château D'Yquem, etc.), cognacs (mainly Hennessy; No. 1 worldwide), whisky (mainly Glenmorangie), etc.;
The remaining net sales (23.6%) are from selective distribution through the Sephora, DFS, Miami Cruiseline chains and Le Bon Marché and La Samaritaine department stores.
At the end of 2025, products are marketed via a network of 6,283 outlets located throughout the world.
Net sales are distributed geographically as follows: France (8.3%), Europe (18%), Japan (7.9%), Asia (26.5%), the United States (25.6%) and other (13.7%).
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