LiveOne announced an expanded collaboration with AT&T and Cisco to support next-generation in-vehicle entertainment experiences through AT&T?s Connected Car? platform. The collaboration enables automotive OEMs to more easily deploy premium connected entertainment services using AT&T?s Connected Car platform and Cisco?s multi-party billing technology, with LiveOne delivering personalized music, curated playlists, and live audio content directly to drivers and passengers.

As part of the collaboration, LiveOne will be available as a bundled entertainment option in select vehicles equipped with AT&T Connected Car services. Because connectivity and billing infrastructure are already integrated through the AT&T platform, automakers can deploy LiveOne?s entertainment services faster and with reduced operational complexity, supported by AT&T?s work with more than 60 of the top global automotive brands. With its multi-party billing capabilities, Cisco?s Mobility Services Platform allows connectivity and entertainment providers to independently manage services on the same embedded SIM within the vehicle, helping OEMs streamline deployment and scale connected services more efficiently.