FluroTech Ltd. announced that effective October 6, 2025, Reem Chalhoub has been appointed as the new Chief Financial Officer. Reem Chalhoub succeeds Curtis Smith, who has departed the Company. Reem Chalhoub is a seasoned accountant with over 10 years of executive financial leadership.

As a strategic financial leader, she has successfully secured more than $50 million in financing and led private equity business buyouts, bringing deep expertise in M&A transactions, investor relations, and corporate restructuring. Reem launched her career at PwC, where she worked with multinational corporations such as Bayer and Ford, contributing to large-scale audits and complex public financial reporting. She later served as the Head of Corporate Finance at Ecolab Canada, driving strategic financial initiatives at a national level.

Reem offers CFO services, partnering with CEOs and investors to craft and execute high-impact financial strategies. Her ability to scale businesses and optimize financial performance makes her a trusted advisor to growth-focused companies.