Already positive, the research from Bernstein and its analyst Stephen Reitman still consider the stock as a Buy opportunity. The target price is still set at EUR 115.
Bayerische Motoren Werke AG (BMW AG) specializes in the design, construction and marketing of luxury cars. Net sales break down by activity as follows:
- vehicle sales (72.7%): 2,450,854 units sold in 2024, under the following brands: BMW (2,200,217), MINI (244,925) and Rolls-Royce (5,712);
- sale financing services (25%);
- motorcycle sales (2.3%): motorcycles with 650-1200 cm3 displacement (210,385 units sold under the BMW brand).
At the end of 2024, the group had 33 production sites worldwide.
Net sales are distributed geographically as follows: Germany (13.9%), Europe (28.8%), China (22.3%), Asia (10.4%), the United States (19%), Americas (3.4%) and other (2.2%).
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